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Zahra Cosmetics Continues Rapid Expansion, Celebrates 9th Store
Zahra’s success comes at a time when the African beauty and personal care industry is projected to reach $65.93 billion by the end of 2024.
Vivaha Corporation recently announced that its subsidiary, Zahra Cosmetics, recently opened its 9th store and is on track for store number ten for a quick and successful expansion.
Since 2014, Zahra has has been growing quickly, expanding from a single store in Enugu to a chain of nine stores across three markets. The company maintained an impressive 30% compound annual growth rate (CAGR) from 2015 to 2022, and even showed 36% growth during the challenging COVID-19 period.
“Opening our 9th store is just the beginning,” said Chukwuemeka M. Okpani-Obiahu, Founder and CEO of Zahra Cosmetics. “We’re building a brand that we envision as the lingua franca for beauty in Africa, the go-to destination for beauty products across the continent.”
A recent press release announced Zahra’s success comes at a time when the African beauty and personal care industry is projected to reach $65.93 billion by the end of 2024. The company is a trusted source for over 300 global beauty brands has resonated with Nigerian consumers, resulting in a loyal customer base of over 16,000 members.
As Zahra continues to grow, the company will continue to strive to be the “Sephora of Africa,” providing Nigerian women access to top-tier beauty brands in a safe and luxurious shopping environment.
Interested in becoming an ambassador? Zahra has a program for college women designed to empower and share best practices in makeup, fragrances, and all things beauty. Click HERE for more information about the ambassador program. To shop Zahra online, visit, www. zahracosmetics.com.
For more information, visit http://www.vivahacorp.com.
Photo – Zahra Cosmetics
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